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Harrison & Griffiths

Ecommerce website for quite possibly the best rum cakes you'll ever taste!

  • 84% People driven to the website
  • 72.2% Traffic from
  • 68.7% Uplift in revenue

Who they are

Harrison & Griffiths are a small, friendly, family run business, located in Nottingham. They have a combined total of 12 years baking experience and often attend events to sell their cakes.


What the issue was

Their existing website wasn’t bringing in much traffic. The small amount of users that it did bring in weren’t always able to buy the goods they required due to the poor layout and unreliable purchasing system. This led to customers having trust issues with the website and preferring to ring to place an order – meaning less time for Harrison and Griffiths to focus on the business.


How we helped

We re-designed and developed a brand-new bespoke ecommerce website that allowed customers to easily and securely purchase what they wanted. We also included an events section and blog that allowed customers to see recipe ideas and new events to see where they appearing.


What happened next

Already the new website has improved sales by 60% and we will continue to work with Harrison & Griffiths to grow their business for another 12 years.

A brand-new e-commerce website was the perfect platform for Harrison & Griffiths to show off their delicious cakes.

Sam Briggs, Vitty’s Creative Director